Local Service Company In South Carolina Increased Leads By 50% Using FlytPlan's Local SEO & Content Marketing Strategy
50%
Average Monthly Lead Volume Increase
40%
Annual Revenue Growth
97%
Year-Over-Year Organic Traffic Increase
Overview & Challenge
Carolina Climate Control, located in South Carolina, faced an uphill climb: a hyper-competitive HVAC market led by long-time local heavyweights in Charleston.
3 challenges were presented from the owner, Marshall Gay:
"1. I wanted to make at least a small name for myself for starters.2. I wanted to be found quickly when prospect clients searched for terms/companies that provided the services we provided.
3. I wanted to create a brand name in a fun way. With their help our brand has become one of the most popular companies in our area."
The Solution
Starting with the foundation of unique branding, a fully optimized website, and a continuous, relentless content marketing plan, Carolina Climate Control's visibility started to grow - and grow rapidly.
From the owner, Marshall Gay:
"I have grown from a one man company to over thirty employees in under 7 years with a profitable business. SEO/ Digital Marketing has played a huge role in our ability to stay in front of our target customers from day one."
The Impact
From the owner, Marshall Gay:
"SEO & digital marketing have been a vital part in my companies continued annual growth. I was lucky enough to meet him before I started my company.From day one he helped me with everything from designing my logo to building an entire website. Once we went live (within 5-6 months) we moved quickly to page 1 on Google due to Daniel's knowledge of what content was relevant as well as what type of work we were looking to perform.
For a guy who knew nothing about my industry he learned fast and soaked everything up like a sponge. This really helped with the blog content he created on a weekly basis for us.
Overall Daniel and his team have been a huge factor in Carolina Climate Control's growth and relevance in our market/industry. If it weren't for him I believe we would not have known the success we have today. I would highly recommend their services!"
